Benefit 2
Guiding Principles
Goodman
Manufacturing Company produces a complete line of residential and commercial
air conditioning and heating equipment at its three modern, high technology
factories, totaling over 1,200,000 square feet in Houston, Texas and Dayton,
Tennessee. The equipment is sold through a worldwide network of independent
distributors and installers who are dedicated to uphold the company's high
standards of quality.
The philosophy is simple: Be the highest quality, lowest
cost producer of heating and air conditioning equipment in the world. Is it
successful? Goodman's
share of the market has grown faster than any other major
manufacturer. Quality and Value speak for themselves.
Goodman has been very successful at increasing its
presence in the mature HVAC industry, due primarily to the following
philosophies:
 | High quality at a low cost equals value
 | The highest paid, most productive workforce in the industry
 | Low overhead
 | Money normally spent on advertising and promotions is invested in
research and development which translates to high quality at a low cost
to the consumer
 | Products that are engineered for reliable long life, utilizing the
best components with some of the lowest failure rates in the industry |
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